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Both the U.S. and the UK have seen some big changes in the watch world. The market for watches priced under $1,000 has seen quite a surge as of late. When you look at the state of the U.S. economy, does it come as a big surprise? The watch market has changed thanks to two big factors. The first is that people’s wallets are tightly constrained. People want to buy, but they don’t want to spend nearly as much as they have in the past. People are rethinking all financial decisions.
The second factor is an increase in the quality of products. Decades ago brands offering cheaper watches may not have been viewed as having high craftsmanship. That is all changing. Brands like Citizen, Stuhrling and Tissot are offering an exceptional line of products, ones that can stand up to some of the higher priced companies. But that means watch companies have to live up to their end of the bargain and provide the quality consumers crave. The stats show that buyers are looking for value in luxury brands. In the UK alone, 50% of watch sales are priced under $800.
For those with this same sentiment, browse our selection of Stuhrling watches, Nixon, Invicta, and more.
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